I run four companies in sectors that have nothing to do with each other: marketing, weddings, real estate and software.
I'm not a guru. I don't sell smoke. I don't have a rented Lamborghini.
What I have is four businesses running without me being there. And a method that repeats in all four.
My edge: I don't look at your business from inside your industry. I look at it from the outside, with patterns I've already seen work in others. And that's where the decisions you weren't seeing appear.
With SEB Creativos I've worked on more than 400 projects over the last 10 years. Each one has taught me something. Each sector has its logic, its client, its way of making money. I've seen many. And now that know-how is at your disposal.
Five qualifications between MBAs, master's degrees and specializations. But what really teaches is invoicing the following month.
If your company doesn't work when you're not there, you have a job. Not a business. That's what we need to fix.
You come in with a problem. You leave with a plan.
You execute. I review, correct, and push.
If you don't want to work with me directly, you might need what my teams do.
Creative and communications agency. For brands that want to stand out, not blend in. Positioning, identity and campaigns. Our seed company. The school for the others.
Destination wedding experts. Couples with exclusive taste who want to stand out and don't want a generic wedding. Neither do we.
Real estate for investors and private buyers. No decorative middlemen. No Instagram tours. Real deals with premium service.
Software for event professionals. CRM, projects and community in one place. Because running an events business with 6 different tools is an extreme sport.
What I apply in mine. The same thing you'll apply in yours.
If a process depends on you, it's broken. Document, delegate, and let the system do the heavy lifting for you.
You don't hire hands. You hire heads. If you have to approve every decision, you don't have a team: you have expensive executors.
What can't be measured can't be improved. And what can't be improved gets eaten by the competition sooner or later.
If a machine can do it, stop doing it yourself. That's the difference between scaling or burning out. Here we choose to scale.
«It's not about working more. It's about building something that doesn't need you to keep running.»
No mile-long forms. No silly questions. Just enough to know if we fit and get back to you fast.
I reply personally within 48 hours. If you don't hear from me in that time, something broke.
Not with another course, another podcast, or another productivity book.
It gets fixed by making different decisions. And sometimes, with someone to make you make them.